About the Firm
We combine finance, restructuring logic, stakeholder management, and commercial realism to create workable solutions for businesses under pressure — and businesses ready to grow.
Baetiyas & Co. advises founders, family businesses, lenders, and investors through periods of financial stress and strategic transition.
We are a specialist advisory firm — not a generalist consulting practice. Our work is concentrated in corporate restructuring, turnaround management, feasibility analysis, and capital advisory for Indian SMEs and mid-market companies.
Our approach is direct and execution-focused. We do not produce reports that sit on shelves. We work alongside management, lenders, and stakeholders to implement solutions that are commercially realistic and practically achievable.
We bring together deep financial expertise, restructuring experience, and a calm, methodical approach to situations that are often complex, time-sensitive, and high-stakes.
Our Capabilities
Five principles that define how we work and what clients can expect from every engagement.
We provide honest, independent advice — even when it is not what clients want to hear. Our counsel is never shaped by anything other than the client's best interest.
Every engagement is handled with absolute discretion. We understand the sensitivity of financial distress and protect our clients' information at every stage.
We work with rigour. Our financial analysis, modelling, and recommendations are thorough, accurate, and built to withstand scrutiny from lenders, investors, and courts.
In distressed situations, time is the scarcest resource. We mobilise quickly, diagnose fast, and move to action before options narrow further.
We measure ourselves by outcomes — restructures completed, businesses stabilised, capital raised, exits achieved. Advisory without execution is not enough.
"Commercial advice, not theoretical frameworks."
Every engagement begins with a rapid, independent diagnosis. We assess the financial position, identify the critical constraints, and define the realistic options — before any recommendations are made.
We work directly with business owners, management teams, and key stakeholders. Our advice is delivered clearly and without jargon. We explain the trade-offs, the risks, and the likely outcomes of each path.
Where execution is required — whether that is a lender negotiation, a capital raise, or a business sale — we remain involved through to completion. We do not hand over a report and walk away.
All engagements are conducted with strict confidentiality. We understand that financial difficulty is sensitive, and we protect our clients’ interests and reputation throughout the process.
Our Process
Confidential Enquiry
Initial conversation to understand the situation — no obligation, complete discretion.
Rapid Diagnosis
Independent assessment of the financial position, constraints, and available options.
Strategic Options
Clear presentation of realistic pathways with trade-offs, risks, and recommended approach.
Execution & Support
Hands-on implementation — negotiations, transactions, and stakeholder management.
All enquiries are handled with complete discretion. There is no obligation.